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Door brochures on foot

The vertical display for PLV: a convenient solution to display your catalogs

In an exhibition or living room, at a company's reception desk, in a store or in a waiting room, the stand-up brochure holder is found almost everywhere. Along with the totem and oriflamme, it is one of PLV's must-have accessories and is useful in many industries. He can be self-sufficient or dress up a booth, in order to present in an elegant and practical way advertising materials, price catalogues, presentation brochures, forms to collect opinions, etc. In order to meet a variety of needs and adapt to all situations, we design stand-up brochure holders with varying characteristics, in terms of height, number of compartments, width of bins, colours and materials.

The vertical brochure holder, a versatile product for displaying your catalogues and posters

Where a wall brochure display is intended to remain permanently in an office, the stand-up brochure holder has the advantage of being easily moved from room to room or on exhibition stands. Even the most imposing models are intended to be practical, because it is often possible to assemble and disassemble them in a few moments, dissociating the foot of the structure intended to accommodate the documents. However, it is quite possible to choose this type of product for the presentation of brochures in a fixed place, thanks to displays firmly anchored to the ground thanks to a weighted metal support or several feet that ensure optimal support. This can also be interesting if you plan to use a briefcase in an outdoor living room, which would then be potentially exposed to the wind.
The wide variety of display products available allows you to find a display that will fully meet your expectations:

  • The number, depth and size of the compartments may vary, so you can present the amount of brochures you want. Models are often found for A4 catalogues, but there are also designs for displayingPLV of all sizes, fromflyer to A3 documents, in portrait and landscape mode.
  • The height and width of the vertical brochure holder are also relatively diverse, so that it can be adapted to the room in which it will be placed and the type of document or poster to be presented.
  • The materials used in the design of the brochure holders give way to a wide range of designs and colours. One of the products most often found is thetransparent plexi p orte-brochure,which has the advantage of being durable and light. The opaque plastic display is also widely acclaimed because it combines low price and pretty design. For a more sophisticated style and increased resistance, you can choose a wooden, aluminum or other metal brochure holder. The cardboard stand display is also starting to gain followers, especially for temporary use.
  • A large amount of display shapes are available, from the desk to the shelf-like brochure holder, to the stand with stair compartments or the rounded stand-up briefcase.

What vertical support to choose for your event or business?

The perfect display to install on a stand

Do you regularly travel to trade shows to present and promote your products or services? Are you planning to organize an event to highlight your business? So you definitely need accessories for your PLV, including for example a totem pole, a counter and of course a brochure holder on the floor. In this type of situation, you have to consider several characteristics to optimize your visibility, without compromising on the practical aspect.
A light display is strongly recommended, so that it can be worn and moved easily. It is then the plexi or aluminum models that are the most suitable, especially since they will withstand possible transport shocks. Wheeled brochure holders can also be very convenient if you have to change the location of your documents very often.
Since you need to catch the eye of visitors and potential customers on your brochure, consider choosing a stand-up model that will highlight your brochures. Depending on the configuration of the stand, it may be wise to opt for a transparent multifaceted display,making your catalogs visible to people arriving on either side of your counter and front.
Don't forget to match your displays with the audience you're addressing. If some catalogues are intended for children as well as parents, it will be necessary for example to favour a brochure holder with boxes spread over different heights.
Finally, in events where attendance is important, be vigilant about the stability of your displays. A metal support, a lee bottom or the presence of several feet is recommended, to ensure a good ground hold.

The sedentary brochures for the presentation of documents

The catalogue display,standing or wall, can also be found in an office, a tourist office, a library, a medical waiting room, etc. In this case, it is the durability, solidity, stability and aesthetic details of the brochure holder that will be most important.

A vertical PLV support made of wood or metal is particularly interesting here, as they are durable materials, which will be able to withstand the weight of a large quantity of brochures for many years to come. These products offer an often more refined style than plexi models, and can become an integral part of the decoration of the room. Even if these sophisticated brochure holders are more expensive, it can be worth it over time. It is therefore better to put the price rather than having to regularly replace a vertical display with a damaged compartment or support.
If you choose a floor rack in your premises, also pay attention to the depth, height and width of each compartment. Indeed, you may have to add new brochures with a different format or add additional documents to the display boxes as your product and service range develops.

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